Uplifting prize: UK lottery pays for surgery

London - British surgeons have condemned a plastic surgery lottery that offers the winners money for facelifts, breast enlargements and tummy tucks. London-based Europa International is conducting what is thought to be the world's first lottery for cosmetic procedures.

For the equivalent of about $3, winners of the monthly drawing will receive 6,000 pounds toward the cost of the surgery of their choice, Reuters reports.

Company officials say the drawing is similar to reality television shows that offer paid surgery to contestants. But British plastic surgeons described the lottery as an unscrupulous marketing gimmick and warned patients they could be putting themselves at risk.

Source: http://CNN.com/